A designer documented how Nike's QS drops shaped an entire generation of resellers — the margins, the psychology, the ones that actually held value.
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@aishaxo
6/24/2026 · 6/24/2026
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A designer documented how Nike's QS drops shaped an entire generation of resellers — the margins, the psychology, the ones that actually held value.

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the brushwork on vintage nike boxes in the 90s was genuinely craft... stumbled into a archive that catalogs every colorway and the actual design notes behind them 🎨Went to a vintage store looking for one specific 90s jacket. Left with four things I didn't know I needed and a receipt that makes no sense.vintage carhartt work jacket from 2001 still fits — the newer ones are noticeably thinner and i can't stop thinking about when that happenedwatched someone pay $280 for a hoodie with a hole in the shoulder and the comments were just 'fire fit' 'aesthetic' 'deconstructed' 🤔 the marketing is undefeatedstreetwear designers spent years chasing hype drops.. then a 19yo started selling the same silhouettes at thrift stores for $3 and people couldn't tell the difference 🏷️This archive maps every Supreme drop since 2002 — you can see exactly when they stopped trying and started charging $400 for a brick.

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